S-Force Watches

An American watch brand selling in 120+ countries

Year

2018

SECTION

Online Solutions

TYPE

Website

E-commerce

Global

SERVICES

Full Service E-commerce

Logistics

Brand Strategy

Operations

Website

Customer Support Management

Design

OVERVIEW

Swole O’clock (now SForce Watches) is an American watch brand selling in 120+ countries around the world.

At Terannum, we helped bring the brand to Indian customers. Our team executed and ran Indian operations from scratch and helped grow the brand to eight-figure revenues (INR) in less than 12 months.

The company undertook a rebranding exercise in 2019 to appeal to a wider audience around the world. It now operates under ‘SForce Watches’.

Our work with Swole involved all elements of launching Indian operations - company formation, legal & structuring processes, team building & hiring, sales, logistics & warehouse management, customer support management, influencer marketing & management, and SEO & ORM.

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